In our latest Behind the Hype episode, we unravel the story of the Mercedes-Maybach S-Class, where luxury meets legacy. From high-profile drives embraced by celebrities like Drake and Travis Scott to featuring in renowned TV series like Succession and Suits, and an exclusive partnership with the late Virgil Ablohā€”the sole car maker to collaborate with the visionary designer. From celebrities to silver screens, witness how Maybach’s S-Class became the epitome of opulence, status, and timeless elegance.

00:00 Intro
1:15 Mercedes-Maybach Lineage
2:00 S-Class Model
2:21 ‘Project MAYBACH’ in partnership with Virgil Abloh
2:59 Maybach S680 by Virgil Abloh
3:10 Haute Voiture
3:55 Night Series
4:25 GLS and EQS
4:49 The Next Level of Luxury

View more HYPEBEAST videos:

Stay connected with us on your favorite social media platform:

#maybach #projectmaybach #virgilabloh #luxurycars