From Navy SEALs to David Beckham, This Watch Should Be A Collection Staple I Behind the HYPE: Tudor

What began as the go-to watch for both the French and U.S. Navy has now become a luxury staple amongst star athletes and even business professionals. In the latest installment of Behind the Hype, Hypebeast recognizes the unique history of Tudor Watches and dissects how the brand managed to stand out from the shadow of Rolex to become a mainstay amongst timepiece aficionados.

00:00 Intro
00:55 Cultural Relevance
01:46 Influence in Sports
02:29 Biggest Partners
03:07 History
04:15 Modern Iterations
05:34 Future

Read more about Tudor:

View more HYPEBEAST videos:

Stay connected with us on your favorite social media platform:

#jewelry #hypebeast #behindthehype #tudor #watches”