Giggs has teamed up with Oatly, the world’s original and largest oat drink company, on this exclusive video with GRM showcasing his global cake-tasting adventure.
The video celebrates the launch of “Custard by Giggs”, a new collaboration between the artist and Oatly that uses Giggs’ personal story to raise awareness of lactose intolerance, and show that those with dairy intolerances or allergies shouldn’t have to sacrifice their favourite desserts.
Giggs, who is lactose intolerant, approached Oatly about working together after he struggled to find their Vanilla Custard – a personal favourite of his – in any of his local supermarkets.
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